No matter how much websites have changed over the years or the leaps in technology that now allow us to create sophisticated online platforms that work like software programmes, one thing has remained as true as ever. The primary reason for creating a website is conversion You can define conversion in many ways, depending on […]
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Beyond ChatGPT, Evaluating AI Content Tools BrightonSEO September 2023 – Ainhoa Lizarralde, Head of SEO Key Content was excited to sponsor and speak at BrightonSEO, the world’s biggest search conference, for the very first time. We were thrilled to engage in many insightful discussions and share our experiences with fellow attendees. From more than 100
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If you have a content marketing strategy for your business, congratulations – you’re one of the 84% that does.* But where is content marketing headed, and how could you be doing it smarter? After all, the competition is only getting tougher.
Content Marketing SEO stats you need to know Read More »
So, you’ve read our guide on how to get started in e-commerce. But now you’ve got your digital storefront, you need more customers. Enter SEO for e-commerce – a surefire way to boost your selling performance. But what makes e-commerce SEO different, and does paying attention here really matter? Read on for our simple checklist and start following these best practices today.
E-commerce SEO: a checklist of best practices Read More »
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The way audiences discover your brand is being rewritten. AI Overviews already appear in more than 1 in 10 searches, absorbing clicks and dictating what users see first. By 2027, fewer than 30% of clicks may come from traditional rankings.
Head of SEO at Key Content