E-COMMERCE

Ecommerce on laptop

Our predictions for content in ecommerce in 2024

Despite global economic challenges, the ecommerce industry continues to grow, driven by digitalisation, consistent consumer spending, and trends like AI and the expansion of the middle class. In this changing environment, content marketers and SEO experts face new challenges as competition intensifies for consumer attention. Our 2024 predictions for ecommerce trends intend to provide insights […]

Our predictions for content in ecommerce in 2024 Read More »

ecommerce street

E-commerce SEO: a checklist of best practices

So, you’ve read our guide on how to get started in e-commerce. But now you’ve got your digital storefront, you need more customers. Enter SEO for e-commerce – a surefire way to boost your selling performance. But what makes e-commerce SEO different, and does paying attention here really matter? Read on for our simple checklist and start following these best practices today.

E-commerce SEO: a checklist of best practices Read More »

Discoverability Wars: SEO vs GEO and What It Means for Multilingual Content

The way audiences discover your brand is being rewritten. AI Overviews already appear in more than 1 in 10 searches, absorbing clicks and dictating what users see first. By 2027, fewer than 30% of clicks may come from traditional rankings.

Presented by

Ainhoa Lizarralde

Head of SEO at Key Content