AI CONTENT

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Types of automated and AI-generated content – what you need to know

While language technology has been in use for a number of years, the new age of AI-generated content has arrived in the mainstream as if from nowhere. Disruption is an over-used term at the best of times, but the potential impact of AI on the content generation industry truly does deserve the description. On top […]

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What is AI-generated content and when do you need human writing?

AI-generated content is essentially what it says on the tin. It is content created by a computer, using machine learning combined with varied levels of human input. AI content generation plus human post-editing can be a very effective way of quickly producing quality content with expert polishing, on a large scale. On the other hand,

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How AI Overviews Are Disrupting Clicks and What You Can Do About It

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Discover how AI-generated answers are reshaping search behavior and what that means for your brand’s visibility and conversions.

 Inside you’ll learn:

  • Why fewer clicks doesn’t mean fewer conversions

  • How to stay visible in AI-dominated search results

  • The growing importance of localised, intent-driven content