PRE-RECORDED WEBINAR
Discoverability wars: SEO vs GEO and what It means for multilingual content
The way audiences discover your brand is being rewritten. AI Overviews already appear in more than 1 in 10 searches, absorbing clicks and dictating what users see first. By 2027, fewer than 30% of clicks may come from traditional rankings.
Brands we partner with
What you'll learn
From keywords to AI citations
Why the Discoverability Wars are shifting—and how multilingual, expert‑driven content is the weapon that wins.
Google is no longer neutral—auto‑translations are filling the gaps unless brands originate expert, market‑specific content
English now makes up less than 50% of the web; Spanish, Japanese, and French Canadian are among the fastest‑growing segments
Case study: expert‑written Spanish content increased traffic by 200%, lowered bounce rates, and boosted conversions
Clicks from AI Overviews are 4% more likely to convert than traditional search clicks
Who Should Watch
Marketing leaders, SEO managers, localization owners, and product marketers expanding into new regions.
Ainhoa Lizarralde
Head of SEO at Key Content
Key outcome
A practical framework for blending SEO + GEO to win citations in AI Overviews while scaling culturally accurate content in every market.
On‑Demand access
Watch the webinar now
See how to win the Discoverability Wars with SEO + GEO—on your schedule.
